A focus on walking, cycling and camping will help kick-start a major shift in focus for the National Trust as it aims to help more people enjoy the outdoors and get closer to nature.
The charity – often narrowly and wrongly associated only with country houses - will promote a range of activities that take place on the land it looks after, including walking, mountain biking, kayaking, surfing and camping, with over a thousand summer events aimed at helping children get closer to nature.